Marketing Manager (B2B SaaS)

This advert was translated automatically from Portuguese. Read the original.

About Qevo Qevo is a SaaS company that transforms customer flow management and service efficiency in healthcare, retail and public sector organisations. We are in a growth phase focused on vertical leadership and geographic expansion, supported by continuous product innovation and the strengthening of our Growth infrastructure. As we scale, marketing becomes a direct engine of growth — not just a support function. The role We are recruiting a Marketing Manager to lead demand generation, positioning and marketing execution at a regional level. This role combines strategic thinking with hands-on execution. You will drive awareness, accelerate pipeline and reinforce brand authority in priority verticals and European markets. Success will be measured by contribution to qualified pipeline, campaign ROI, conversion performance and marketing-influenced revenue. What you will lead - Expansion campaigns in priority markets in Europe Expansion campaigns in priority markets in Europe - Multichannel demand generation (digital, content, ABM, events, SEO) Multichannel demand generation (digital, content, ABM, events, SEO) - Alignment with sales and product on go-to-market Alignment with sales and product on go-to-market - Performance measurement, ROI and campaign optimisation Performance measurement, ROI and campaign optimisation - Development of messaging and value propositions per vertical Development of messaging and value propositions per vertical - Website conversion improvement (awareness → demo) Website conversion improvement (awareness → demo) - Executive events, trade fairs and roundtables Executive events, trade fairs and roundtables - Partner marketing initiatives Partner marketing initiatives - Creation of scalable assets with brand consistency Creation of scalable assets with brand consistency What we are looking for - +3 years in B2B SaaS marketing, demand generation or growth +3 years in B2B SaaS marketing, demand generation or growth - Experience in enterprise environments or complex cycles Experience in enterprise environments or complex cycles - Good understanding of user journeys and conversion Good understanding of user journeys and conversion - Experience with CRM, LinkedIn Ads and analytics tools Experience with CRM, LinkedIn Ads and analytics tools - Analytical profile with ability to turn insights into action Analytical profile with ability to turn insights into action - Structured, collaborative profile with commercial vision Structured, collaborative profile with commercial vision - Fluent English Fluent English - Comfort in a scale-up environment Comfort in a scale-up environment What we offer - A stable and growing European SaaS company A stable and growing European SaaS company - Clear commercial structure and defined objectives Clear commercial structure and defined objectives - Competitive salary + performance variable Competitive salary + performance variable - Career progression in a growing organisation Career progression in a growing organisation - Work closely with experienced leadership Work closely with experienced leadership - Hybrid model (based in Portugal) Hybrid model (based in Portugal) - Professional, collaborative and performance-oriented environment Professional, collaborative and performance-oriented environment Requirements - Experience in enterprise environments or complex cycles - Good understanding of user journeys and conversion - Experience with CRM, LinkedIn Ads and analytics tools - Analytical profile with ability to turn insights into action - Structured, collaborative profile with commercial vision - Fluent English - Comfort in a scale-up environment Benefits - Competitive salary + performance variable - Clear commercial structure and defined objectives - Career progression in a growing organisation - Work closely with experienced leadership - Hybrid model (based in Portugal) - Professional, collaborative and performance-oriented environment - Stable and growing European SaaS company